BOARD EXPERIENCE
Active Associate of University of Victoria – Australia (2005 to Present)
Assistant General Manager for Transnational Group -Sri Lanka/Singapore/Malaysia
Board Member & Treasury Committee Member – Variety Club Australia
DON INDIKA JAYATILAKA brings a business vision to life through strategic planning and consensus building at the highest levels. As a transformative executive with a shrewd and intuitive approach to leadership, a professional marketer, and a productive balance between risk and opportunity. He draws from a diverse background including 25+ years of experience in C-suite sales, marketing, and operational roles for global Fortune500s. Don Indika Jayatilaka of functional expertise runs the gamut, from sales, marketing, operations, re-distribution, logistics, procurement, international marketing, and marketing communications.
Known as a trusted advisor to the Board of Directors and fellow executives, Don Indika delivers fresh insights that fuel growth, profitability and ROI. Bucking the trend; that is Don’s forte. He is a champion of innovation, always challenging the status quo and thinking one step ahead of the game. He embraces continuous improvement techniques, best practices, and solutions, and keeps a pulse on cutting-edge strategies that add organization-wide value.
One of the keys to Don’s long-standing executive success is his empathetic yet direct management style. Don is tactical when acquiring talent, recruiting, motivating, and coaching employees to reach peak performance. His teams note that while Don holds high expectations, he is fair and endearing. Embedding a collaborative and healthy work culture allows his staff to thrive.
Most recently, as AGM and Interim GM of [Transnational Group], Don Indika has engaged regularly with the board to steer the organization’s strategic direction towards accelerated growth, organizational maturity, and sustainable company culture. During his tenure, Don piloted process, technology, and organizational changes that completely revitalized profit & loss and sales functions. He also co-developed a major strategy to shift the company to a new era business model in 2019l leading to dramatic sales, profitability, and cash flow increases, not to mention a market cap expansion from $S 1B to $S 3B over a 2-year period.
Don’s earlier professional progression includes C-level sales and marketing and director-level business operations management roles within a wide array of industries including FMCG, b2b, b2c, b2g, finance, industrial market sector, distribution and supply chain management, national account management among others. Journal’s employee of the Year in [02/04/2015] though his leadership prowess is certainly strong, Don is truly passionate about sales & marketing and innovation. As a self-proscribed lifelong learner, he relishes the opportunity to step into a new role and tackle core business challenges.
In addition to his executive career, Don has served on multiple Boards for community and nonprofit organizations such as the [Variety Club Australia], and [Oxfam Australia] in those roles, he has leveraged diverse expertise to support mission-critical initiatives. I also actively participate in [Transnational Group] Board and committee meetings, communicating insights to support strategic decision-making.
In 2014 I earned the prestigious BDM Award from [Heinz Australia Limited]. I was also selected as the Best Practice of a Business Marketer.